**Privacy Policy for Ride Europe Tours Ltd**

**Effective Date:** 24 August 2024

**1. Introduction**

Welcome to the Ride Europe Tours Ltd privacy policy. We are committed to protecting and respecting your privacy. This policy explains how we collect, use, and protect your personal information when you visit our website or engage with our services.

**2. Information We Collect**

We may collect and process the following data about you:

- **Personal Identification Information:** Name, email address, phone number, and postal address.

- **Booking Information:** Details about your travel arrangements, preferences, and special requests.

- **Payment Information:** Credit card details and billing information processed securely through our payment provider.

- **Technical Data:** IP address, browser type, and information about your visit on our website.

**3. How We Use Your Information**

We use your information for the following purposes:

- To process your bookings and manage your travel arrangements.

- To communicate with you about your bookings and respond to your inquiries.

- To send promotional materials about our services, which you can opt-out of at any time.

- To improve our website and services based on user feedback and behavior.

**4. Legal Basis for Processing Your Information**

We will rely on the following legal bases to process your personal data:

- **Consent:** When you provide us with your information and agree to this policy.

- **Contractual Necessity:** To fulfill contractual obligations when you make a booking.

- **Legal Obligation:** To comply with applicable laws.

- **Legitimate Interests:** For our business interests as long as your rights do not override those interests.

**5. Data Sharing and Disclosure**

We do not sell or rent your personal information to third parties. We may share your information with:

- Service providers who assist us in performing our services (e.g., payment processors, email service providers).

- Law enforcement or regulatory authorities if required by law.

**6. International Data Transfers**

Your information may be transferred to and processed in locations outside of the UK. We ensure that if your data is transferred internationally, it will be protected in accordance with this policy and applicable data protection laws.

**7. Data Security**

We implement appropriate technical and organisational measures to protect your personal information against unauthorized access, loss, or destruction. However, please remember that no method of transmission over the internet is 100% secure.

**8. Your Rights**

You have the following rights concerning your personal data:

- The right to access the information we hold about you.

- The right to request correction of any inaccuracies in your personal data.

- The right to request deletion of your personal data.

- The right to object to or restrict processing of your personal data.

- The right to data portability.

To exercise these rights, please contact us using the information provided below.

**9. Changes to This Privacy Policy**

We may update this privacy policy from time to time. Any changes will be posted on this page with an updated effective date. We encourage you to review this policy periodically.

**10. Contact Us**

If you have any questions, concerns, or requests regarding this privacy policy, please contact us at:

Ride Europe Tours Ltd